Program Management

We provide an in depth assessment of program historic performance, commission structure, affiliate portfolio and program branding & communications to find optimization opportunities.

We build an affiliate segmentation framework to keep an engaged and profitable portfolio. This includes activation incentives as well as communication tactics.

We provide compliance monitoring to combat and prevent affiliates from abusing program terms or committing web traffic fraud, as well as enforce program restrictions and guidelines.

We develop effective tactics to recruit the right affiliates that bring real value to our client's program, taking into consideration our client's needs, feedback and fit within their broader marketing approach and brand guidelines.

We help our clients build payout and attribution models that ensure a positive ROI and deliver better results in order to increase the effectiveness of the channel, steering away from offering a single-default program commission.

We offer technical support and project management to implement advanced pixel integrations, such as lead-to-sale attribution, pay per call commissioning or datafeed automation.